Similarweb
Overview
Similarweb’s online traffic delivers an unbiased, objective view of real-world web and app performance for millions of global brands, search terms, and keywords. This rich dataset provides important context into the performance of digital assets.
Datasets on Dewey
Datasets | Description |
---|---|
Desktop Search Keywords | Discover the keywords driving clicks to websites via organic searches. View over 80b records and uncover all of the keywords, including long-tail keywords, that drove clicks for millions of websites. |
Website Traffic Visits | Returns the estimated number of all visits to a given domain: desktop and mobile web visits combined. |
Daily App Engagement | Daily app engagement for thousands of mobile apps. Includes installs, sessions per user, active minutes per user, and daily active users (Android). |
Potential Research Use Cases
- Competitive Analysis: Investigating website performance benchmarking as a measure of competitive positioning.
- Investment Analysis: Analyzing web traffic patterns as proxies for company performance and market valuation.
- Market Research: Examining online behavior, emerging digital trends, and consumer interests at scale.
Important Information
Terms
Example Publications
- Using Wikipedia Pageview Data to Investigate Public Interest in Climate Change at a Global Scale
- Public Attitudes Toward ChatGPT on Twitter: Sentiments, Topics, and Occupations
- Quantifying Sentiment with Google Trends in the Housing Market
- Disentangling Demand and Supply of Media Bias: The Case of Newspaper Homepages
For more research examples, visit: https://www.deweydata.io/resources
For additional resources about this partner, visit:
ℹ️ Data Sources
Updated 18 days ago