Discussions

Ask a Question
Back to all

Questions about Foot Traffic/Weekly Patterns Plus data

Hi team,

I had a few clarification questions about Foot Traffic/Weekly Patterns Plus.

General:

  1. Differences between dataset versions
    Is there any major difference between Foot Traffic / Weekly Patterns and Foot Traffic / Weekly Patterns Plus? Are these datasets interchangeable, and which version is recommended for building a consistent weekly panel over time?
    Related to 'Foot Traffic/Weekly Patterns Plus' Dataset:
  2. NAICS version
    Which NAICS revision year does Weekly Patterns Plus follow (NAICS 2012, 2017, or 2022)?
  3. Tesla locations
    Tesla showrooms/galleries do not appear under NAICS 441110 (New Car Dealers). Instead, all Tesla-related POIs show up under NAICS 336111 (Automobile Manufacturing), and these appear to be charging locations. Is there a suggested way to identify Tesla showroom, gallery, or experience-centre POIs in Weekly Patterns Plus?
  4. Missing weekly observations
    For stores that have missing weeks within their operating period, how should those weeks be interpreted? Does “missing” mean no data was collected that week, or should it be treated as zero visit/visitor counts?

Happy to send examples if that’s useful, thanks!