improved
Verisk - New Fields Update
13 days ago by Nolan Peters
Verisk’s TCI March 2025 release integrated millions of additional transactional signals, a key ingredient used to assess TCI identities’ MS & CPI affinities. Four new CPI affinities were made available this release:
CPI_FOOD_DELIVERY: Interested in Using Food Delivery Services
CPI_ONLINE_PAY: Interested in Using Online Payment Services
CPI_UPSCALE_SHOP: Interested in Upscale & Luxury Shopping
CPI_WHOLESALE_SHOP: Interested in Wholesale Club Shopping